Canada's Purebred

Cattle Marketplace

Canada's purebred cattle industry - breeders, bull sales, genetics, news, and suppliers - all in one app. Free to download on iOS and Android.

Canada's Purebred

Cattle Marketplace

Canada's purebred cattle industry - breeders, bull sales, genetics, news, and suppliers - all in one app. Free to download on iOS and Android.

Canada's Purebred

Cattle Marketplace

Canada's purebred cattle industry - breeders, bull sales, genetics, news, and suppliers - all in one app. Free to download on iOS and Android.

Everything You Need. One App.

Everything You Need.

One App.

Elite Stock is Canada's dedicated purebred cattle marketplace. Whether you're searching for genetics, marketing your operation, sourcing supplies, or staying current with the industry, it's all here - organized, searchable, and built for mobile.

What's Inside the App

Registered Breeder Profiles

Browse purebred cattle operations from across Canada, from straightforward single-image profiles to rich multimedia showcases covering breeding philosophy, core cow families, key sires, and sale catalogues. Find breeders on the interactive map or filter by breed and region. One tap gets you turn-by-turn directions straight to their gate.

Bull Sales Catalogues

Access complete digital sale catalogues directly within breeder profiles, event listings, and news stories. Browse by scrolling, zoom in for details, and research genetics on your own time - days before sale day, from anywhere.

Canadian Sales Calendar

Never miss an upcoming sale. The Elite Stock sale calendar is a centralized, real-time listing of sales and events from registered breeders across Canada. Tap any event for a multimedia profile, link to the catalogue, and a one-tap save to your phone's calendar.

Industry News

In One Place

Stay connected to the Canadian cattle industry through the most comprehensive news environment available in the app. Breeder announcements, breed-specific world news, live Canadian breed association updates, supplier product launches, and curated industry resources - all in one feed, updated in real time.

Agricultural Supplier Directory

Find the products and services your operation needs through a directory of trusted industry suppliers, organized by category and ranked by distance from your location. Switch to map view to see suppliers near you. Tap any listing to open a full profile with contact information, product details, news, and current promotions.

Favourites And Sharing

Save the breeders, events, suppliers, and news stories that matter most to your operation. Share profiles, sale details, and catalogues directly with partners and family via text or email with a single tap.

What's Inside the App

Understanding how buyers use the app helps you see exactly why your profile works so hard for you.

Registered Breeder Profiles

Browse multimedia profiles from purebred cattle operations across Canada. Every profile tells the full story of an operation - breeding philosophy, core cow families, key sires, sale catalogues, and direct contact information. Find breeders on the interactive map or filter by breed and region. One tap gets you turn-by-turn directions straight to their gate.

Bull Sales Catalogues

Access complete digital sale catalogues directly within breeder profiles, event listings, and news stories. Browse by scrolling, zoom in for details, and research genetics on your own time - days before sale day, from anywhere.

Canadian Sales Calendar

Never miss an upcoming sale. The Elite Stock sale calendar is a centralized, real-time listing of bull sales and events from registered breeders across Canada. Tap any event for a multimedia profile, link to the catalogue, and a one-tap save to your phone's calendar.

Industry News In One Place

Stay connected to the Canadian cattle industry through the most comprehensive news environment available in the app. Breeder announcements, breed-specific world news, live Canadian breed association updates, supplier product launches, and curated industry resources - all in one feed, updated in real time.

Agricultural Supplier Directory

Find the products and services your operation needs through a directory of trusted industry suppliers, organized by category and ranked by distance from your location. Switch to map view to see suppliers near you. Tap any listing to open a full profile with contact information, product details, news, and current promotions.

Favourites And Sharing

Save the breeders, events, suppliers, and news stories that matter most to your operation. Share profiles, sale details, and catalogues directly with partners and family via text or email with a single tap.

Built For Every Part Of The Industry

Elite Stock serves every audience in the Canadian cattle industry. Wherever you fit, there's a place for you on the platform.

Buyers



You're looking for genetics. Elite Stock puts registered cattle breeders, their sale catalogues, and upcoming bull sales in front of you - organized by breed, region, and proximity. Download the app and start browsing Canada's purebred cattle market today.

Breeders



Your buyers are on their phones. An Elite Stock breeder profile puts your operation, your catalogue, and your sale dates in front of a national audience of active buyers - 24 hours a day, seven days a week.

Suppliers



Canada's cattle producers are on Elite Stock every day. Get your business in front of a pre-qualified, highly targeted audience through a location-based supplier directory that puts your operation in front of the right people at exactly the right time.

Industry Professionals

Elite Stock is built for everyone the cattle industry depends on. If your work touches the purebred cattle industry, Elite Stock keeps you connected to it. Stay connected to the industry and be part of Canada's dedicated cattle marketplace.

Buyers

You're looking for genetics. Elite Stock puts registered cattle breeders, their sale catalogues, and upcoming bull sales in front of you - organized by breed, region, and proximity. Download the app and start browsing Canada's purebred cattle market today.

Breeders

Your buyers are on their phones. An Elite Stock breeder profile puts your operation, your catalogue, and your sale dates in front of a national audience of active buyers - 24 hours a day, seven days a week.

Suppliers

Canada's cattle producers are on Elite Stock every day. Get your business in front of a pre-qualified, highly targeted audience through a location-based supplier directory that puts your operation in front of the right people at exactly the right time.

Industry Professionals

Elite Stock is built for everyone the cattle industry depends on. If your work touches the purebred cattle industry, Elite Stock keeps you connected to it. Stay connected to the industry and be part of Canada's dedicated cattle marketplace.

Why Mobile Is

the Right Channel

Canada's cattle producers don't sit at desks. They work out of the cab, the barn, and the sale ring - and their phone is always in their pocket. Elite Stock is built for the way producers actually work, which means your profile is with them every step of the day.


But the reach of the Canadian purebred cattle industry goes well beyond Canada's borders. Elite genetics attract serious buyers from the United States, Australia, South America, and beyond. A mobile app doesn't care about geography. A breeder in Saskatchewan has the same presence in front of an international buyer as they do a neighbour two counties over. Your catalogue, your profile, and your sale dates are visible to every audience, everywhere, at any time.

The Numbers

  • 4 hrs 10 min - average time Canadians spend on mobile daily (App Annie)
  • 92% of that time is spent inside apps, not browsers (Hootsuite)
  • 36.2 million mobile subscribers in Canada (Statista)
  • 45.4% of Canadians check their phone at least every 30 minutes (Statistics Canada)
  • 7x higher click rate for push notifications vs. email (MO Engage)
  • +50% higher open rate for push notifications vs. email (MO Engage)


Being in the Elite Stock app means being in the pocket of every producer who uses it - every day.

Why Mobile Is

the Right Channel

Canada's cattle producers don't sit at desks. They work out of the cab, the barn, and the sale ring - and their phone is always in their pocket. Elite Stock is built for the way producers actually work, which means your profile is with them every step of the day.


But the reach of the Canadian purebred cattle industry goes well beyond Canada's borders. Elite genetics attract serious buyers from the United States, Australia, South America, and beyond. A mobile app doesn't care about geography. A breeder in Saskatchewan has the same presence in front of an international buyer as they do a neighbour two counties over. Your catalogue, your profile, and your sale dates are visible to every audience, everywhere, at any time.

The Numbers

  • 4 hrs 10 min - average time Canadians spend on mobile daily (App Annie)
  • 92% of that time is spent inside apps, not browsers (Hootsuite)
  • 36.2 million mobile subscribers in Canada (Statista)
  • 45.4% of Canadians check their phone at least every 30 minutes (Statistics Canada)
  • 7x higher click rate for push notifications vs. email (MO Engage)
  • +50% higher open rate for push notifications vs. email (MO Engage)


Being in the Elite Stock app means being in the pocket of every producer who uses it - every day.

“The magic of mobile marketing

lies in the fact that people

are seldom separated

from their mobile phones."

Rich Barber, former marketing manager at Blackstone Media

Canada's Dedicated Purebred Cattle Platform

Elite Stock is purpose-built for the Canadian purebred cattle industry. Every feature, every category, and every piece of content on the platform exists to serve one industry - Canada's registered cattle breeders, buyers, and the suppliers who support them.


That focus is what makes it work. Buyers come to Elite Stock specifically to find purebred genetics. When they find your operation or your business, they're already the right audience.

The Stock Feed

Get our latest blog posts about all things Elite Stock & the purebred cattle industry.

A rancher checking his smartphone in a field with a purebred cattle herd in the background, represen

Why Every Cattle Operation and Ag Business Needs a Google Business Profile

by Elite Stock • 19 May 2026
Nine out of ten Canadian searches go through Google. Here's why every cattle operation needs an optimized Google Business Profile — and how to set one up in 30 minutes.
A cattle breeder viewing his heard with family members.

How to Find Purebred Cattle for Sale in Canada

by Elite Stock • 18 April 2026
The best purebred cattle go to buyers who plan ahead. Here's where to find registered cattle for sale in Canada, how to evaluate breeders, and plan your buying season.
Purebred bulls presented at a Canadian bull sale, with seedstock breeders and buyers at ringside.

How to Promote Your Bull Sale and Reach More Buyers

by Oliver Sommer • 18 April 2026
Breeders who fill their rings start marketing six to eight months out. A practical bull sale promotion timeline — from calendar listing to post-sale follow-up.

Download Elite Stock Today

Free to download. Free to browse. Canada's purebred cattle marketplace is in your pocket.

Download

Elite Stock Today

Free to download. Free to browse. Canada's purebred cattle marketplace is in your pocket.

Your Sale On The Front

Of Buyers Phones

Push notifications on the front of phones are a quick and easy way to keep buyers up-to-date about new livestock sales and other important industry information.

7X

Click rate vs. email

Source: MO Engage

+50%

Open rate vs. e-mail

Source: MO Engage

70%

Feel push notifications are beneficial

Source: Egoi